Toluna Influencers is a paid survey company that rewards you for participating in market research studies online.
Paid surveys won't make you rich, but having a little bit of extra cash in your bank account can be a nice thing.
If you are interested in getting paid to share your opinion in a low-effort setting, then Toluna might be the side hustle you’ve been looking for. We explore the ins and outs in our full review of Toluna.
Quick Summary
- Toluna is an online survey website.
- Redeem your Toluna points for PayPal cash, gift cards, or a charitable act.
- Most Toluna surveys are worth between 25 cents and $1.
Toluna Details | |
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Product Name | Online Surveys |
Cost | Free |
Ways To Earn |
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Payout Options | PayPal Cash, Gift Cards, Charitable Acts |
Promotions | None |
What Is Toluna?
What Does It Offer?
Let’s take a closer look at what Toluna has to offer.
Earning Points
When you work with Toluna, you'll earn points by taking surveys. Most of the surveys translate to between $0.25 to $1 in earnings, but some of the survey options I saw available payed around $2. Of course, the exact amount you’ll earn varies based on the surveys you take.
You will need at least 30,000 points to redeem a reward on Toluna, which translates to a $10 redemption value.
You can also earn points by completing the following activities:
- Completing your profile
- Participating in sponsored polls
- Inviting your friends to join Toluna
- Playing games
- Participating in contests
Additionally, you can get a 500-point welcome bonus when you sign up for the site.
Online Community
In addition to earning points by taking surveys, you can share your opinion in community discussions. Although you won’t earn points for posting in content threads on Toluna, it can be an interesting place to swap opinions about products with others.
Redeeming Points
You can redeem points for the following rewards:
- PayPal: You can have the reward sent as cash via PayPal.
- Gift cards: Toluna allows you to covert your points for gift cards to a wide range of stores, including Amazon, Walmart, CVS, TJ Maxx, Kohl’s, etc.
- Charity: You can redeem your points for a charitable act. For example, you could plant one tree in Madagascar or remove 100 grams of plastic from the ocean. Notably, the charity limits are smaller, with each of the previously mentioned acts only costing 2,000 points each.
Are There Any Fees?
Toluna is completely free to use. But your points will only be valid for 12 months. After the 12-month mark, the points will automatically expire. Keep this deadline in mind to avoid wasting your time.
How Does Toluna Compare?
Toluna isn’t the only online survey company out there. Here’s a look at how it stacks up to the competition.
Survey Junkie is a popular survey site. In addition to getting points for completing surveys, you can earn rewards for surfing the internet. The company has a lower payout threshold than Toluna, at $5, and you can redeem via PayPal, bank transfer, or gift card.
KashKick is another online survey platform that pays you to play games and sign up for offers. You can redeem your funds through PayPal when you hit the $10 threshold.
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Rating | |||
Minimum Payout | $10 | $5 | $10 |
Activities | Surveys, Sponsored Polls, Games | Surveys, Focus Groups | Games, Bonus offers, Surveys |
Payout Options | PayPal, Gift Cards, Charitable Acts | PayPal, Bank transfer, Gift cards | PayPal |
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How Do I Open An Account?
If you want to sign up with Toluna, you’ll need to provide your name, email address, ZIP code, and gender. You’ll also need to confirm your email to activate your account. It only took me two minutes to complete the signup process.
You must be at least 16 years old to work with Toluna. Also, you must be a resident of one of the 50+ countries that Toluna works with.
Is It Safe And Secure?
Toluna gives you the option to receive payouts via PayPal, which is a secure way to receive funds.
How Do I Contact Toluna?
If you want to get in touch with Toluna, you can use the virtual assistant available on its website. Or you can submit an email request via the company’s contact form.
Toluna boasts a 4.1 out of 5-star rating on Trustpilot. With over 70,000 reviewers, that’s an impressive feat. It has also earned 4.4 out of 5 stars in the Google Play Store and 4.5 out of 5 stars in the Apple App Store.
Is It Worth It?
If you are interested in producing a small income stream in your spare time, Toluna could be worth the effort. It’s very unlikely that you’ll earn more than a few dollars per month through the platform. But if you have downtime, like sitting on a commuter train or waiting for a doctor’s appointment, this could be a good way to fill your time and tap into some rewards.
One way to increase your earning potential is by signing up with multiple survey websites. After all, they are free and there is no limit to how many you can join.
When you run out of surveys to complete on one platform, you can hop to another to keep the ball rolling. You can explore a range of survey sites today.
However, if you want to earn more serious cash through side hustles, you might want to pick another avenue. For inspiration, check out our list of the most lucrative side hustles.
Toluna Features
Product | Online surveys |
Ways To Earn |
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Cost | Free |
Minimum Payout | $10 (30,000 points) |
Redemption Options |
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Customer Service Options | Website virtual assistant |
Web/Desktop Account Access | Yes |
Mobile App Availability | iOS and Android |
Promotions | None |
Toluna Review
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Earning Potential
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Customer Service
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Variety of Activities
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Payment Options
Overall
Summary
Toluna Influencers is a market research company that pays you to complete online surveys. The points you earn can be converted to PayPal Cash, gift cards, or charitable acts.
Pros
- Get paid to answer surveys
- Payout via PayPal or gift cards
- 500 point bonus for signing up
Cons
- $10 withdrawal threshold
- Not a high earning potential
Sarah Sharkey is a personal finance writer covering banking, insurance, credit cards, mortgages and student loans. She has written for numerous finance publications, including MagnifyMoney, Business Insider and ChooseFI. Her blog, Adventurous Adulting, helps young adults get a handle on their finances.
Editor: Colin Graves Reviewed by: Robert Farrington